A Chicago-Style Viewing Party for the VMAs - Chitown Fashionista

23 August 2013 / By Nikia Jefferson

A Chicago-Style Viewing Party for the VMAs


DISCLOSURE: This post is sponsored by COVERGIRL. All opinions and ramblings are my own.

covergirl iphone photo

If you follow me on Instagram, then you know there’s a collaboration brewing between ChiTown Fashionista and COVERGIRL. Well, today I’m excited to announce that I’m partnering with the ever-so-popular beauty brand to celebrate the MTV Video Music Awards (VMAs) as only a Chicagoan can!

This Sunday, I will be hosting an intimate VMAs viewing party for a few of my favorite girls. We will be tweeting and chatting about our favorite red carpet looks and performances of the night, all while indulging in Chicago-centric food and getting glammed up by one of the best makeup artists in the industry, Chicago’s own Andrea Samuels. Oh yes! We’re taking the “girl’s night in” concept to new levels.

After peeking at all the COVERGIRL products that will be at Andrea’s disposal, I’m secretly hoping she opts to use the Smoochies Lip Balm (we all know a good lipgloss is hard to find) and the Flamed Out Shadow Pots (I still have yet to perfect the smoky eye) on me. Actually, I may start the party early by trying out the Glosstinis nail polish, with one or two accent nail colors on deck (who isn’t doing that in Chicago these days?). If it can outlast 4+ hours of incessant tweeting, it will be a winner in my book.

COVERGIRL product collage



Of course the night won’t be complete without your participation! To join the conversation and keep track of all the viewing party shenanigans, follow me on Twitter and use the #covermoment hashtag on Sunday evening. MTV and COVERGIRL have created the #covermoment tool (covermoment.com) not only for VMAs beauty and fashion talk, but to also celebrate the moments when you feel most beautiful and empowered. So feel free to use that very same hashtag when posting your best selfie of the night or a photo of that insanely good nail art you’re currently sporting. Who knows, it just may appear on the #covermoment site.

As a COVERGIRL Beauty Ambassador, I can also let you in on a little secret. My fellow movie buffs and Hunger Games fans will be excited to know that the first Hunger Games: Catching Fire COVERGIRL commercial will air during the VMAs.  If you were looking for yet another reason to be glued to the TV on Sunday, there you go!

I look forward to hanging out with all of you in the Twitterverse and Instagramland. I mean, what’s the VMAs without enjoying it with social media friends and their colorful commentary? Exactly. I’ll “see” you on Sunday.



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About The Author

Nikia Jefferson

Nikia Jefferson is the Founder and Editor of ChiTown Fashionista and has always had an affinity for shoes and shopping, in general. In addition to addressing fashion trends and her latest obsessions, Nikia promotes the remarkable, yet underexposed, local shops and designers she encounters in Chicago and beyond. Deemed as ‘the enabler of fashion consumption’, Nikia works to captivate the hearts of fellow shopaholics by featuring the unique treasures found during her shopping adventures.
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